When Liz Robbins crafted the first pair of Billy Goat® shorts in 1968, her goal was to make a hard-wearing, outdoor garment that looked good and fit even better.
That one pair of shorts launched an obsession with fit that has been part of who we are ever since. We think it’s the core reason so many people are loyal to our brand. Every season, we scrutinize the details of what we make and how we make it. We fine-tune and then we fine-tune again. We guard against complacency every day. We’re committed to evolving our fit program so it meets with what our customers know and expect, and keeps getting better at the same time. Over the last four seasons, we’ve been implementing the results of an intensive research initiative. We believe it honors the spirit of our 50 year commitment to exceptional fit and comfort. We think this season’s fit program is particularly fine. We hope you do too.